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Sales Forecasting Management

Sales Forecasting Management PDF
Author: John T. Mentzer
Publisher: SAGE
Release: 2004-11-23
ISBN: 1452238391
Size: 47.26 MB
Format: PDF, Docs
Category : Business & Economics
Languages : en
Pages : 368
View: 7291

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Sales Forecasting Management

by John T. Mentzer, Sales Forecasting Management Books available in PDF, EPUB, Mobi Format. Download Sales Forecasting Management books, Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer and Mark A. Moon in advising companies how to improve their sales forecasting management practices. Their program of research includes two major surveys of companies' sales forecasting practices, a two-year, in-depth study of sales forecasting management practices of 20 major companies, and an ongoing study of how to apply the findings from the two-year study to conducting sales forecasting audits of additional companies. The book provides comprehensive coverage of the techniques and applications of sales forecasting analysis, combined with a managerial focus to give managers and users of the sales forecasting function a clear understanding of the forecasting needs of all business functions.



Distributed Artificial Intelligence Agent Technology And Collaborative Applications

Distributed Artificial Intelligence  Agent Technology  and Collaborative Applications PDF
Author: Sugumaran, Vijayan
Publisher: IGI Global
Release: 2008-12-31
ISBN: 1605661457
Size: 51.37 MB
Format: PDF, Mobi
Category : Computers
Languages : en
Pages : 450
View: 3970

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Distributed Artificial Intelligence Agent Technology And Collaborative Applications

by Sugumaran, Vijayan, Distributed Artificial Intelligence Agent Technology And Collaborative Applications Books available in PDF, EPUB, Mobi Format. Download Distributed Artificial Intelligence Agent Technology And Collaborative Applications books, "This book is a catalyst for emerging research in intelligent information, specifically artificial intelligent technologies and applications to assist in improving productivity in many roles such as assistants to human operators and autonomous decision-making components of complex systems"--Provided by publisher.



Handbook Of Research On Effective Marketing In Contemporary Globalism

Handbook of Research on Effective Marketing in Contemporary Globalism PDF
Author: Christiansen, Bryan
Publisher: IGI Global
Release: 2014-06-30
ISBN: 1466662212
Size: 76.94 MB
Format: PDF, Docs
Category : Business & Economics
Languages : en
Pages : 463
View: 727

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Handbook Of Research On Effective Marketing In Contemporary Globalism

by Christiansen, Bryan, Handbook Of Research On Effective Marketing In Contemporary Globalism Books available in PDF, EPUB, Mobi Format. Download Handbook Of Research On Effective Marketing In Contemporary Globalism books, The 21st century has brought about many changes in the economic realm due to acceleration of globalization. The competitive landscape in numerous areas must always be reinvented to account for these changes, therefore making different marketing efforts a requirement for long-term success. The Handbook of Research on Effective Marketing in Contemporary Globalism provides readers with an understanding of the importance of marketing products and services across different cultures and languages in an era of high global competition. Intensified globalization, shifting demographics, and rapid innovations in technology and productivity solidify this publication's importance to scholar-practitioners, business executives, and undergraduate/graduate students.



Advances In Business And Management Forecasting

Advances in Business and Management Forecasting PDF
Author: Kenneth D. Lawrence
Publisher: Emerald Group Publishing
Release: 2010-08-26
ISBN: 0857242024
Size: 60.10 MB
Format: PDF
Category : Business & Economics
Languages : en
Pages : 256
View: 6168

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Advances In Business And Management Forecasting

by Kenneth D. Lawrence, Advances In Business And Management Forecasting Books available in PDF, EPUB, Mobi Format. Download Advances In Business And Management Forecasting books, Presents advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title covers such topics as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and more.



Global Perspective For Competitive Enterprise Economy And Ecology

Global Perspective for Competitive Enterprise  Economy and Ecology PDF
Author: Shuo-Yan Chou
Publisher: Springer Science & Business Media
Release: 2009-07-01
ISBN: 1848827628
Size: 59.92 MB
Format: PDF, Mobi
Category : Technology & Engineering
Languages : en
Pages : 907
View: 1438

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Global Perspective For Competitive Enterprise Economy And Ecology

by Shuo-Yan Chou, Global Perspective For Competitive Enterprise Economy And Ecology Books available in PDF, EPUB, Mobi Format. Download Global Perspective For Competitive Enterprise Economy And Ecology books, Global Perspective for Competitive Enterprise, Economy and Ecology addresses the general theme of the Concurrent Engineering (CE) 2009 Conference – the need for global advancements in the areas of competitive enterprise, economy and ecology. The proceedings contain 84 papers, which vary from the theoretical and conceptual to the practical and industrial. The content of this volume reflects the genuine variety of issues related to current CE methods and phenomena. Global Perspective for Competitive Enterprise, Economy and Ecology will therefore enable researchers, industry practitioners, postgraduate students and advanced undergraduates to build their own view of the inherent problems and methods in CE.



Celebrating America S Pastimes Baseball Hot Dogs Apple Pie And Marketing

Celebrating America   s Pastimes  Baseball  Hot Dogs  Apple Pie and Marketing  PDF
Author: Kacy Kyungok Kim
Publisher: Springer
Release: 2016-03-10
ISBN: 3319266470
Size: 44.93 MB
Format: PDF, Kindle
Category : Business & Economics
Languages : en
Pages : 1006
View: 660

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Celebrating America S Pastimes Baseball Hot Dogs Apple Pie And Marketing

by Kacy Kyungok Kim, Celebrating America S Pastimes Baseball Hot Dogs Apple Pie And Marketing Books available in PDF, EPUB, Mobi Format. Download Celebrating America S Pastimes Baseball Hot Dogs Apple Pie And Marketing books, This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubiquitous: it doesn’t matter who you are, where you are or what you are doing, you cannot escape it. In these times of instantaneous news, information and entertainment, everyone is exposed to messages from the moment they awake until the minute they drift off to sleep. America spends the most money in the world on advertising and other marketing communication. So, it could be said that marketing is America’s pastime, as much so as the classics: baseball, hot dogs, and apple pie. Under the theme of “ Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing”, this volume discusses all of the good things that marketing can do. Showcasing research from academics, scholars and practitioners from around the world, this volume provides insight and strategies that will help marketers move forward and focus on the positive that marketing can provide to consumers, stakeholders and society. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.



The Marketing Of Sport

The Marketing of Sport PDF
Author: John G. Beech
Publisher: Pearson Education
Release: 2007
ISBN: 9780273688266
Size: 68.93 MB
Format: PDF, ePub, Docs
Category : Business & Economics
Languages : en
Pages : 555
View: 3287

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The Marketing Of Sport

by John G. Beech, The Marketing Of Sport Books available in PDF, EPUB, Mobi Format. Download The Marketing Of Sport books, This book sets an agenda for the future development of sport marketing and raises the profile of sport as a focus for academic study. The reader is also encouraged to develop a critical appreciation of this globally valuable and increasingly important sector, making it an ideal text for undergraduate and postgraduate students on sport, marketing and general business degree programmes. It includes 24 chapters contributed by leading authorities from the UK, Ireland, the US, Greece, France, New Zealand and Australia. The chapters address important developments including sponsorship and endorsements, branding, fan behaviour, merchandising, ticketing and the globalization of sport. It has over 60 international case studies. Learning outcomes, case study questions and recommended further reading all enhance students' learning and development.



Xml Data Mining Models Methods And Applications

XML Data Mining  Models  Methods  and Applications PDF
Author: Tagarelli, Andrea
Publisher: IGI Global
Release: 2011-11-30
ISBN: 1613503571
Size: 18.88 MB
Format: PDF, ePub
Category : Computers
Languages : en
Pages : 538
View: 7469

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Xml Data Mining Models Methods And Applications

by Tagarelli, Andrea, Xml Data Mining Models Methods And Applications Books available in PDF, EPUB, Mobi Format. Download Xml Data Mining Models Methods And Applications books, The widespread use of XML in business and scientific databases has prompted the development of methodologies, techniques, and systems for effectively managing and analyzing XML data. This has increasingly attracted the attention of different research communities, including database, information retrieval, pattern recognition, and machine learning, from which several proposals have been offered to address problems in XML data management and knowledge discovery. XML Data Mining: Models, Methods, and Applications aims to collect knowledge from experts of database, information retrieval, machine learning, and knowledge management communities in developing models, methods, and systems for XML data mining. This book addresses key issues and challenges in XML data mining, offering insights into the various existing solutions and best practices for modeling, processing, analyzing XML data, and for evaluating performance of XML data mining algorithms and systems.