Health Communication In The 21st Century

Health Communication in the 21st Century PDF
Author: Kevin B. Wright
Publisher: John Wiley & Sons
ISBN: 1118339835
Size: 34.70 MB
Format: PDF
Category : Language Arts & Disciplines
Languages : en
Pages : 360
View: 2308

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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

India S Information Revolution

India s Information Revolution PDF
Author: Arvind Singhal
Publisher: SAGE Publications Pvt. Limited
ISBN:
Size: 18.31 MB
Format: PDF
Category : Business & Economics
Languages : en
Pages : 244
View: 5532

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This book examines the impact of the information revolution in India at the cultural, political and technical level. The authors show to what extent India is becoming an information society, how communication technologies are bringing about notable change in Indian society and even in government operations. The picture presented is balanced, with some of the social problems which will accompany these changes given due attention. The volume is important reading for academics and researchers in communication, mass communication, politics and sociology.

Health In The New Communications Age

Health in the New Communications Age PDF
Author: Maria Fernanda Laires
Publisher: IOS Press
ISBN: 9789051992243
Size: 41.90 MB
Format: PDF, Kindle
Category : Health & Fitness
Languages : en
Pages : 733
View: 2156

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This book presents the state of the art and trends in Health Care Telematics, the valuable results of the research and development work carried out by more than 50 projects during the AIM programme 1991-94. Project information regarding the dissemination and validation of the project results is elaborated and in the annex a full list of the participants in each project including contact details can be found. The second part of the book focuses on the shift of paradigm in the Health Care sector within the Information Society. This shift is characterised by a general turn from informatics towards multimedia telematics including the Health Care Telematics. The new Telematics Application Programme under the Fourth Framework Programme for Research and Technological Development is user driven and focuses on the need for industry and users to collaborate and develop common solutions to secure validation and exploitation of the research results. The book gives an insight into the state of the art in a world wide context and helps the reader to understand the trends in Health Telematics. The target groups for reading the book are besides experts, researchers and industry in the area as well as decision makers and potential users of Health Telematics. Covered by Current Contents, Life Sciences (ISI), volume 39, no. 9, Februari 1996, p. 15-18 "The book gives insight into the state of the art in a worldwide context and helps the reader to understand current trends in European health telematics" Health Informatics Europe, volume 4, no. 1, March 1996, p. 14

The Future Of The Public S Health In The 21st Century

The Future of the Public s Health in the 21st Century PDF
Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 030908704X
Size: 59.31 MB
Format: PDF, Kindle
Category : Medical
Languages : en
Pages : 536
View: 7474

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The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation’s public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public’s Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation’s health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public’s health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.

The Routledge Handbook Of Language And Health Communication

The Routledge Handbook of Language and Health Communication PDF
Author: Heidi Hamilton
Publisher: Routledge
ISBN: 1317932331
Size: 38.60 MB
Format: PDF, Kindle
Category : Language Arts & Disciplines
Languages : en
Pages : 676
View: 3040

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The Routledge Handbook of Language and Health Communication consists of forty chapters that provide a broad, comprehensive, and systematic overview of the role that linguistics plays within health communication research and its applications. The Handbook is divided into three sections: Individuals’ everyday health communication Health professionals’ communicative practices Patient-provider communication in interaction Special attention is given to cross-cutting themes, including the role of technology in health communication, narrative, and observations of authentic, naturally-occurring contexts. The chapters are written by international authorities representing a wide range of perspectives and approaches. Building on established work with cutting-edge studies on the changing health communication landscape, this volume will be an essential reference for all those involved in health communication and applied linguistics research and practice.

The Power Of The Media In Health Communication

The Power of the Media in Health Communication PDF
Author: Valentina Marinescu
Publisher: Routledge
ISBN: 1317019512
Size: 63.23 MB
Format: PDF, Mobi
Category : Medical
Languages : en
Pages : 190
View: 2262

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Health is a contested concept that has been defined in numerous ways. The media is extremely powerful in promoting health beliefs and in creating role models for contemporary people. The ways in which health is defined or understood can have wide-ranging implications and can have an impact on issues such as health promotion or health literacy. Health presentation in the media has a significant social impact because this type of message is important in changing people's beliefs, attitudes and behaviours relating to health and in promoting health-related knowledge among the target audience. The present volume provides an interdisciplinary and multicultural contemporary approach to the controversial link between medicine and media. The authors that have contributed to this volume analyse the media and medicine from different perspectives and different countries (USA, UK, Portugal, Turkey, Taiwan, Mexico, Estonia, Romania), thus offering a re-positioning of the study of media and medicine. The new perspectives offered by this volume will be of interest to any health communication or media studies student or academic since they bring to light new ideas, new methodologies and new results.

Liberalizing Feminizing And Popularizing Health Communications In Asia

Liberalizing  Feminizing and Popularizing Health Communications in Asia PDF
Author: Liew Kai Khiun
Publisher: Routledge
ISBN: 1317105397
Size: 78.40 MB
Format: PDF, ePub, Mobi
Category : Social Science
Languages : en
Pages : 238
View: 3767

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Liberalizing, Feminizing and Popularizing Health Communications in Asia provides insights into the manner in which biomedical discourses are communicated and portrayed in Asia in light of the rapidly evolving socio-cultural, technological and epidemiological undercurrents. Highlighting the more pluralized and interactive dynamics in the appropriation and dissemination of medical and public health knowledge, its specific case studies challenge the notions of the one way transmission of medicine by modern Western trained doctors and public health officials to ignorant patients and masses, particularly in the non-Western world. With specific examples drawn from popular media, this volume examines the extent to which these developments have given the broader public both greater access to information and choices. Multidisciplinary in scope and truly international in focus, it relates the everyday of health communications to more macro social trends on the Asian continent and will be of interest to scholars within science and technology studies, media and cultural studies and sociology alike.

Encyclopedia Of Health And Behavior

Encyclopedia of Health and Behavior PDF
Author: Norman B. Anderson
Publisher: SAGE
ISBN: 0761923608
Size: 64.65 MB
Format: PDF, ePub
Category : Medical
Languages : en
Pages : 968
View: 7096

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This Encyclopedia was designed with the overarching goal to collect together in a single resource the knowledge generated by this interdisciplinary field, highlighting the links between science and practice. In it, scholars, health care practitioners and the general public will find a wealth of information on topics such as physical activity, stress and health, smoking, pain management, social support and health, cardiovascular health, health promotion, and HIV/AIDS. This two-volume set includes more than 200 entries on topics covering all aspects of health and behavior. In addition, the Encyclopedia of Health and Behavior includes a comprehensive set of additional resources with entries on selected organizations and an appendix with a detailed annotated listing of such organizations as well as Web sites of interest.

The State Of Asian Communication Research And Directions For The 21st Century

The State of Asian Communication Research and Directions for the 21st Century PDF
Author: Ran Wei
Publisher: Routledge
ISBN: 1351609505
Size: 50.74 MB
Format: PDF, Docs
Category : Language Arts & Disciplines
Languages : en
Pages : 218
View: 4218

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The 21st century has been called ‘the Asian Century’ by Eastern and Western academics, largely due to the economic and cultural rise of China and India. This volume explores both what this means for communication research, and the implications of Asia’s rising global power for communication scholars in Asia and from around the world. Hot topics and emerging trends are explored, encapsulating the new opportunities as well as the challenges for Asian communication scholars. Asia represents diverse cultural, economic, social and political systems that shape different media systems in various countries with fertile contexts for communication research. The scope of the chapters in this book includes mass communications, mobile technology, intercultural and political communication, news and entertainment, health communication, public relations, and comparative analyses of mainstream mass communication theories. The articles in this book were originally published in the Asian Journal of Communication.

Adapting Health Communication To Cultural Needs

Adapting Health Communication to Cultural Needs PDF
Author: Piet Swanepoel
Publisher: John Benjamins Publishing
ISBN: 9027232474
Size: 64.33 MB
Format: PDF
Category : Language Arts & Disciplines
Languages : en
Pages : 178
View: 3693

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The question of what constitutes effective health communication has been addressed mainly by scholars working in American and European cultural contexts. Many people who could benefit most from effective health communication, however, come from different cultures. A prime example is the threat posed by HIV/AIDS to the people of South Africa. Although it is generally acknowledged that health communication needs to be tailored to the target audience s characteristics with cultural background being one of the most salient ones, little research has been done on how to achieve this. In this book, we bring together leading scholars in the field of health communication as well as communication scholars from South Africa. As such, it can serve as an example of the promises and the limitations of general health communication theories to local praxis as well as provide guidelines for the development of better health communication in South Africa.

Encyclopedia Of Health Services Research

Encyclopedia of Health Services Research PDF
Author: Ross M. Mullner
Publisher: SAGE
ISBN: 1412951798
Size: 30.91 MB
Format: PDF
Category : Medical
Languages : en
Pages : 1456
View: 4442

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At the very heart of modern healthcare is a critical paradox. Today, as never before, healthcare has the ability to enhance the quality and duration of life. At the same time, healthcare has become so enormously costly that it can easily bankrupt governments and impoverish individuals and families. According to federal forecasters, by the year 2015 one in every five U.S. dollars will be spent on healthcare, for total annual healthcare spending of more than $4 trillion. While the cost of healthcare is going up, the number of individuals and families without health insurance coverage is increasing. For many, the miracles of modern medicine may be unaffordable. Health services research investigates the relationship between the factors of cost, quality, and access to healthcare and their impact upon medical outcomes (i.e., death, disease, disability, discomfort, and dissatisfaction with care). Health services research addresses such key questions as, Why is the cost of healthcare always increasing? How can healthcare costs be successfully contained without jeopardizing quality? How can medical errors be eliminated? What is the medical impact of not having health insurance coverage? The proposed encyclopedia addresses these and other important questions and issues.

Speaking Of Health

Speaking of Health PDF
Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309072719
Size: 11.70 MB
Format: PDF, ePub
Category : Medical
Languages : en
Pages : 376
View: 7056

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We are what we eat. That old expression seems particularly poignant every time we have our blood drawn for a routine physical to check our cholesterol levels. And, it's not just what we eat that affects our health. Whole ranges of behaviors ultimately make a difference in how we feel and how we maintain our health. Lifestyle choices have enormous impact on our health and well being. But, how do we communicate the language of good health so that it is uniformly received-and accepted-by people from different cultures and backgrounds? Take, for example, the case of a 66 year old Latina. She has been told by her doctor that she should have a mammogram. But her sense of fatalism tells her that it is better not to know if anything is wrong. To know that something is wrong will cause her distress and this may well lead to even more health problems. Before she leaves her doctor's office she has decided not to have a mammogram-that is until her doctor points out that having a mammogram is a way to take care of herself so that she can continue to take care of her family. In this way, the decision to have a mammogram feels like a positive step. Public health communicators and health professionals face dilemmas like this every day. Speaking of Health looks at the challenges of delivering important messages to different audiences. Using case studies in the areas of diabetes, mammography, and mass communication campaigns, it examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. Speaking of Health looks at basic theories of communication and behavior change and focuses on where they apply and where they don't. By suggesting creative strategies and guidelines for speaking to diverse audiences now and in the future, the Institute of Medicine seeks to take health communication into the 21st century. In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.

Pharmaceutical Advertising As A Source Of Consumer Self Empowerment

Pharmaceutical Advertising as a Source of Consumer Self Empowerment PDF
Author: Isabell Koinig
Publisher: Springer
ISBN: 3658131349
Size: 12.92 MB
Format: PDF, Docs
Category : Business & Economics
Languages : en
Pages : 378
View: 4878

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Isabell Koinig examines how a standardized promotional message for a fictitious over-the-counter (OTC) medication is perceived by consumers in four different countries (Austria, Germany, the U.S., and Brazil), and the degree to which it contributes to their self-empowerment. Building on previous research, informative appeals were expected to not only be most appealing, but also to aid consumers in making qualified and reasonable decisions, educating and “empowering” them by strengthening their beliefs in their own capabilities. A field study on three continents revealed mixed promotional messages to be most effective with regard to both ad evaluation and consumer self-empowerment.